What is a domain? It's a sequence of letters and numbers that specify a group of online resources and is the main part of the internet address.

How do you acquire domain names?  Many different ways!


A domain registrar is a company or organization that manages Internet domain names. They have to be accredited by ICANN (the Internet Corporation for Assigned Names and Numbers) and must be accredited by a generic top-level domain registry or a country code top-level domain registry. One of the most well-known domain registrars is GoDaddy, but that is not the only choice!  Uniregistry, eNom, Sedo, and Network solutions are just a few of the many domain registrars available. 


Have you gone to a website and seen a banner claiming “this website may be for sale”? If you send a message through the site, you’ll likely deal with a domain broker. These fabulous helpers want to put you in touch with the domain owner and will help negotiate a great price that both parties will agree to. If you have any domain names that you aren’t using, it’s also a good idea to have them “parked” to generate revenue and to let the world know that the domain may be for sale.  Many registrars have brokers available to help with these transactions.


There’s a very competitive piece to the domain investing world — Domain Auctions.  Many different sites host these auctions (NameJet, GoDaddy, and more). Each platform is different, but you are bidding against others to try to have the highest payment for the desired domain name.